Hi ,
Life has a way of reminding us what's important. This applies to business as much as it does our personal lives.
Two weeks ago, my life changed forever...and my family nearly changed forever, too.
My two-year-old went into cardiac arrest in her highchair during lunch.
Four minutes of CPR from me, 10 minutes of CPR from the paramedics, two ambulances, one helicopter, 10 days in the ICU, a million doctors and one heart surgery later, she's home safe. We've got a long road ahead of us, but she's going to be okay.
While this experience has given me a lot of important life reminders, there's one in particular I'd like to share with you today:
*Technology is amazing*.
Years ago, when I first left the corporate world to strike out on my own with Horizon Peak Consulting, the business gurus told me to choose a niche to focus on. While I worked with many different types of companies and clients in the first few years, I always came back to wanting to work with technology companies. I find tech endlessly fascinating, but I'm also in awe of how it affects the everyday lives of most people on this planet.
Technology is quite literally saving and changing lives every single day, in every pocket of the globe.
**Last week, technology gave my daughter a future.**
A pediatric heart surgeon implanted an ICD (implantable cardioverter defibrillator) device just under my daughter's ribcage, with titanium leads connecting to sensors on her heart. This flip-phone-sized device acts as a defibrillator should she ever go into cardiac arrest again, and a pacemaker if her heart rate gets too low. Every night as she sleeps, it sends data to her cardiologist, who now monitors her heart remotely.
With this device, my toddler is safe. She will grow up. She will have a full life.
Working with technology companies comes with unique challenges, but I embrace them — because if I can help just one client make one sale that changes one life for the better, it is worth every ounce of my effort.
Best,
Jessica Mehring
CEO and senior conversion content writer
Horizon Peak Consulting
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